Tag Archives: millenials

Radio and Millenials Are a Great Match. Here’s why.

Generation Y, Generation Me, Millenials…whatever you choose to call them, the 18-34 demographic is probably a part, if not the focus, of your target market. But despite their purchasing power, they can be difficult to reach meaningfully. Why? One of the reasons is that Millenials are more suspicious of advertising than their baby boomer parents … Continue reading Radio and Millenials Are a Great Match. Here’s why.