Category Archives: Social Media

The importance of good photography

Great photography is essential for any marketing campaign. We use photos on your new website, in print materials, social media advertising, Google display advertising, and countless other applications.  Images Make Connections Because images can be used in so many different ways, it is imperative that pictures of your business are beautiful, compelling, professional, and descriptive. … Continue reading The importance of good photography

Holiday Advertising Do’s and Don’ts

Good holiday advertising can capture the magic of the season and deliver a great message that drives brand recognition and sales. The Coca Cola advertisements we see with polar bears every year are a great example of fun advertising during winter months that engages the audience and focuses on the product. Bad holiday advertising can … Continue reading Holiday Advertising Do’s and Don’ts

The Age of Tumblr

When a burgeoning business is determining what social media sites to create accounts for, obvious answers like Facebook, Twitter, Instagram, and YouTube quickly emerge as clear front-runners. People will sometimes cite more defunct/ non-fitting presences like Myspace,  Foursquare, or Formspring which have lost much of their original audiences and should be largely ignored. But there is usually one … Continue reading The Age of Tumblr

LinkedIn Expands Blogging Platform to All Users

Last week, Ryan Roslansky of LinkedIn announced their publishing platform is now available to regular users. (It was previously only available to LinkedIn “influencers.”) It’s a lot like a blog. LinkedIn users can publish original content, thus making it part of their professional profile and immediately sharing it with their network. In fact, even if … Continue reading LinkedIn Expands Blogging Platform to All Users

We’re Hiring!

The Primm Company has an immediate opening for an Online Marketing Specialist.  Candidates for the position should have hands-on experience managing successful Google AdWords accounts, researching and writing content for blogs and websites, and utilizing social media channels to generate positive business results. The Primm Company is a full-service marketing and advertising firm based in … Continue reading We’re Hiring!

3 Unique Ways to Show Gratitude Using Social Media

When was the last time you said “thanks” to your valued customers? If it’s been a while, you’re in luck because the holiday season is the perfect time to connect on a personal level with clients and customers and show some gratitude for their business. You can send a thank you note or make a phone call, … Continue reading 3 Unique Ways to Show Gratitude Using Social Media

Social Media: Be Where Your Market Is.

Business Insider recently released a partial report on current social media demographics, and the data is extremely informative. Below is an excerpt detailing the highlights of the report:  “Facebook still skews young, but the 45- to 54-year-old age bracket has seen 45% growth since year-end 2012. Among U.S. Internet users, 73% with incomes above $75,000 are … Continue reading Social Media: Be Where Your Market Is.